Secrets of ancient times

Italy

Welcome to Anima Mundi

Anima Mundi

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Collection

Anima Mundi is a journey back to the most fascinating and remote periods of human history. Those which gave rise to writing and philosophy, the great religions and the imposing architectures which still evoke emotions and deep admiration. It was from those distant times, in lands inhabited by peoples surrounded by mysteries, where the art of perfumery also arose: ritual knowledge carried out with fumes and secretly handed down by ancient masters.

Preserved texts and engravings found on temples have served as our inspiration for this exclusive signature collection which celebrates the greatest civilisations of the past and their sophisticated olfactory practices. The Latins, Egyptians, Maya, Nabataeans, and Dravidians all live again in the atmospheres invoked by the precious heritage of olfactory knowledge that has been handed down on the walls of the villas of Pompeii, in the laboratories of the Pyramids, in the manuscripts of the Mayan Codes, in the Ayurvedic texts.

The secrets of these blends come from natural components that were once used for fumigation, the recipes suggested by the ancient herbals and the most sought-after spices carried on the Perfume Road.

Each fragrance is an atavistic call that crosses temporal and geographical distances.
Each perfume is the essence of a people and the echo of a philosophical principle that goes back to the dawn of time: the Soul of the World, the "breath" that gives life, the creative spirit that forms the Universe.

Parfume - Anima Mundi

Video

Perfumes

Parfume - Ankh Sun Amon

ANKH SUN AMON

Spicy • Amber

“Come closer, so that I can talk to you:
put fine linen around her body
and cover her bed with royal wine...”

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Parfume - Dûsara

DÛSARA

Spicy • Aromatic • Boisé

“I do not want to write verses:
therefore I burn a censer...”

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Parfume - Īśvara

ĪŚVARA

Spicy • Oriental

“In summer, the beautiful ladies of court
smear their breasts with sandal oil...”

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Parfume - Pompeii

POMPEII

Aromatic • Fresch • Fruity

“I shall give you an ointment that my girl
received from the Venus and the cupids...”

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Parfume - Tikal

TIKAL

Gourmande • Boisé

“Only a miracle,
only for magic art did the formation of mountains and
of valleys take place...”

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Emilia e Giorgio

About Us

Creativity of Emilia Armida Chinigò and the entrepreneurial spirit of Giorgio Biella. This exclusive collection comes from historical research and Emilia's passion for ancient civilisations, which she has always considered "the precious keys for opening the doors of the future".
The brilliant fragrance designer has gambled on components of the highest quality and their interaction in sought-after blends. A choice that Niche and Co. had already pursued with Onyrico, its first line of signature perfumes.
The five vivid bottles of Anima Mundi enclose the naturalness of their components and collaborations with the most established noses of Italian perfumery; a path carried out in stages that tells the story of perfume in its most ancient variations. A project which is particularly dear to Emilia and Giorgio. Because perfume has always been synonymous with cultural research, inner harmony and mystical tension. And being able to transmit these values to the future is a task and a privilege for them.

News

Eventi/05.03.2018

Exsence

L'evento più prestigioso della profumeria artistica internazionale.
L’opportunità di conoscere i veri protagonisti dell’affascinante universo di fragranze di nicchia.
Espongono marchi selezionati provenienti da ogni parte del mondo.
Organizzato al The Mall di Milano, dal 5 all'8 aprile 2018.
Esxence - 10.a Edizione

Eventi/10.09.2017

Pitti

Profumi e fragranze senza tempo creati secondo le migliori tradizioni.
Abbiamo presentato ufficialmente la collezione di Anima Mundi nell’esclusiva cornice del Pitti Fragranze di Firenze.
Scoprire queste meraviglie olfattive, uniche e di carattere, è stata una indimenticabile esperienza.

Press

Coming soon...

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Contact

Email: info@nicheandco.com

Email: commerciale@nicheandco.com

Niche and Co. SA
Via A Vanoni, 6900 Lugano
Svizzera

Niche and Co SA italia
P.I.IT03627130127

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Credits: texts, photos and video by Emanuela Gambazza